If a man belittles a woman, it could become a lawsuit. If women belittle men, it’s a Hallmark card. —Warren Farrell
Everywhere I look this morning, someone is threatening to file a lawsuit against someone else. Of course, the big one in the news recently has been the threats on the part of the Republican nominee for President who claims he’s going to file a lawsuit against all the women who claim he sexually assaulted them. Most of us look at that threat as empty, yet another attempt on the part of the candidate to bully people because, you know, that’s all he really is: a big bully.
However, in response to that threat, there is news today that at least one of the women claiming to have been assaulted says that if the Republican candidate sues her, she’s going to turn around and file a lawsuit against him. She’s claiming emotional distress from him calling her names and such. Should any of this mess actually see the inside of a courtroom, which is probably won’t, she probably has a better case than the Republican candidate does against her.
Oh, and the candidate’s legal problems don’t end there. It would seem that some of his fellow Republicans don’t want to be associated with their party’s candidate in any way, shape, or form. So, when their party’s candidate created ads that imply there is a connection between the Congressmen and the Presidential nominee, the Congressmen threatened to, you guessed it, file a lawsuit. Understand, this isn’t just one Republican, which could be dismissed as petty. FIVE of them are threatening to sue. They’re claiming defamation of character. Go figure.
Oh, and just to prove we’re not all focused on politics, Suge Knight is threatening to sue Dr. Dre. Suge claims that Dre cut him out of the Apple deal for Beats by Dre. Understand, Knight is already in jail for the alleged murder of Terry Carter and claims Dre hired a hitman to remove his presence from this planet.
As utterly stupid as that whole mess sounds, we found some lawsuits that are worse. Americans can be really dense.
Budweiser Sued For False Advertising
I could almost see this one having some legitimacy if the beer maker was claiming that their beer actually tasted like something other than swill. They’re not, though. Instead, some dude in Michigan, whose brain, we assume, was frozen during the harsh winter they have up there, was upset because no bikini-clad models appeared out of nowhere for him as they did in the commercial.
No, seriously, he actually filed a lawsuit. You can read all about the damn thing here. Apparently, this guy doesn’t understand the difference between reality and fantasy. I’m betting he still thinks all the girls on OkCupid are real, too.
The Cases Against Amusement Parks
A lot of people apparently think that amusement parks are easy lawsuit targets. My guess is that someone told them all they have to do is file and that the parks will settle out of court. Sounds like an easy payday, right? Uhm, not necessarily so. While the parks do often settle legitimate claims privately when they’re obviously at fault, they don’t just throw money at everyone who sues them.
Back in March, 2009, the Orlando Sentinel ran a story about all the crazy reasons people give when attempting to sue the many amusement parks in that area. The list is somewhere between amusing and unbelievable. For example, a man from Virginia sued Disney World in 2005, saying food poisoning caused him to gag so badly he ruptured his esophagus. Now, I’ve had some really bad food at amusement parks, but gagging hard enough to rupture the esophagus? Dude, just spit it out and move on.
Then, there was the woman from Hawaii who sued Busch Gardens-Tampa Bay in 2006, saying she contracted a rare blood disease when a wayward vulture from a trained bird show clawed her legs. I’m guessing the lady looked so close to death that the vulture was just going for an early snack. Yes, that’s a cruel thing to say. No, I’m not especially sympathetic.
This, ladies and gentlemen, is why it costs an arm and a leg to go to an amusement park. All these ridiculous lawsuits raise the park’s insurance and, naturally, they pass that cost along to those who buy the tickets. YOU are the reason we can’t have nice things. Again. Stupid.
Some People Don’t Learn
We’ve all heard about the high costs of higher education. People are frequently graduating from college with hundreds of thousands of dollars worth of debt and are unable to find a job. I’m sure we can all understand and appreciate the amount of stress that causes. However, one young lady decided, after a grueling three-month job search (cue: What I Did Over Summer Vacation) decided to sue her alma mater, Monroe College, for the $70,000 she spent on a BS in IT.
Now, this wouldn’t be the first time that a college has gotten into trouble for allegedly promising its graduates jobs, especially in WTF fields such as court reporting and “general business.” However, this child has a degree in IT. Given all the IT jobs available across this country, if she’s not able to land one of them one has to assume one of the following problems must have occurred:
- She slept through all her classes and didn’t actually manage to learn a damn thing
- She has absolutely no interview skills, which is saying something considering the field she’s in
- She never actually filled out an application
- She mistakenly thought the IT recruiters were going to come to her
- She spilled hot coffee in the lap of every recruiter she met
Seriously, if one has any skill in IT at all, they should be able to get a job. Granted, it might mean moving outside the Bronx, which isn’t exactly the IT capital of anything. Still, the openings in IT are so voluminous that almost anyone who can spell IT can get a job in IT.
Following The Leader
Still, even with a treasure trove of really stupid reasons for filing a lawsuit available on the Internet (seriously, it was one of the easiest searches ever), we have to consider the fact that honest, hardworking, intelligent people would rather stay out of court unless they have a legitimate claim. If the police kill your child while he’s playing innocently in the park, then yes, you have good reason to sue. If a drug company suddenly raises the price of a life-saving drug by 5000% for no good reason, then yes, drop the hammer on those sons of bitches. If the airbag in your car is more dangerous than carrying a loaded gun with the safety off, then by all means, someone needs to be held accountable. There are legitimate reasons good people file lawsuits.
What we’re seeing, though, is that the person who wants to be leader of the free world uses the threat of lawsuits to get what he wants: more money. If he can get away with it, and he has for years, then everyone else on the freakin’ planet is going to try and follow that example. As clogged up as the courts already are, the situation could get so very much worse. There could be lawsuits because one failed to mention how pretty the candidate’s wife is. There could be lawsuits because one dared to call a delinquent child a troublemaker. If the Congressmen’s lawsuit stands, that would open the door for people being sued just because someone called them a friend!
Is this really the kind of leadership we need, people who misuse the courts to bully others around? We both know damn good and well it isn’t. Watch how you vote, though. If someone doesn’t win we might all get sued.
Personalized Shopping Could Get A Bit Creepy
I’m a champion for personal differences. All society should be much more personalized. —George M. Church
Having your total shopping experienced personalized to you sounds like a good thing until you read the small print
Please allow me to paint a scenario for you.
Imagine that you woke up this morning with a bit of a sniffle. As the seasons change, your allergies are acting up a bit; nothing serious but you should probably pick up some over-the-counter medication on your way to work. You down a cup of coffee and toast a bagel before heading out the door. Stopping at the convenient drug store just down the street, you pick up the allergy medication and your favorite candy bar. Work is stressful, as Mondays so often are, and you welcome the chance to get out of the office at lunch time. You decide to do a little shopping to cheer yourself up.
Walking into a department store just two doors down from your office, the first thing you see are some cute sweaters that would be perfect for wearing to work. You look for the price and a small LED screen tells you the sweater is 50% off the regular price. You can’t beat a deal like that. As you pick up a sweater in your size, your favorite song comes on the store’s music system. Paying for the sweater with the store’s credit card generates another 10% off the price and you’re beginning to feel as though this was a great bargain. The clerk hands you the receipt and on the back is a coupon for a bag full of your favorite candy bar.
You have just enough time to grab something to eat and when you enter the sidewalk cafe the waiter immediately suggests the vegetable soup, emphasizing its healthy properties. Finished with the soup, you return to work and get a call from your trainer at the gym. He suggests you stop by on your way home because, you know, Mondays are so very stressful.
A Highly Personalized Life
According to Joseph Turow, a professor of communication at the University of Pennsylvania, that highly personalized life experience is possibly less than a year away. His upcoming book, The Aisles Have Eyes comes out in January and covers the details of how and why all this personalization is happening. In an interview with Kaveh Waddell for The Atlantic magazine, Turow explains not only the upside of personalization but also the creepy dangers of living in such a connected world. Walking into a store and immediately finding what you want at a price you can afford sounds wonderful, but the details behind how that happens can be a bit disconcerting.
Of course, most of us already know that everything we do online is being tracked dozens of different ways. Every website you visit, every click you make, every product over which you briefly drool is noticed by something, somewhere, and that information is stored in a database for later influence. As a result, when another website feels the time is right, an ad pops up for that exact same product, touting a new, lower price. We get it. We know we’re being watched and our data is being collected.
What we’ve not realized, perhaps, is that it is not just our online activity that is being tracked. Everything we do is being noted by some app connected to some database. Our cell phones are most often the culprit. One app recognizes a sneeze and knows you may need coupons for a cold medicine. Another notices that you are driving more aggressively to work, indicating that you’re likely stressed even before you get there. Four different apps notice the purchase you make at the drug store and send an alert to the waiter at the cafe you just entered, suggesting that you might like the soup. It’s all possible, right now.
Nothing You Do Is Secret
Author George Orwell warned us about the constant oversight of a government he referred to as “Big Brother.” What Orwell didn’t imagine is that we would have apps and “reward” cards that collect far more information about us and our habits than his “Big Brother” could ever dream. Even more astonishing to Orwell is that we would hand over such information willingly. No one requires us to download the apps or accept the “reward” cards. We do so in the hopes of perhaps getting a bit of a discount on the things we buy.
Is a 10% discount worth giving up a lot of privacy? Apparently, we tend to think so. Rarely does anyone opt out of information gathering, especially once they’ve started using a program. For example, I just received my AARP card last week because I’m even older than Luke Perry. The card comes with a long list of “benefits” that include discounts for a lot of the things old people like me are apparently supposed to do, such as eat out and take trips. I read the small print, though. Anytime I use the card for a discount, AARP collects that information. They note not only which restaurant I dine at, but how much I spend. If I eat at a chain facility in multiple cities, that gets noticed as well. Over time, they are able to build a profile of my activities, which in turn, allows them to better “personalize” my “benefits.”
Do I mind AARP having that information? Not especially, because the presumption is that they use the information to my benefit. However, they also sell that information to “partners.” I would like to presume that those “partners” are equally safe, but how would we know? What are my options if one of those “partners” uses that information to start sending me spam? What if my health insurance rates go up because they see that what I’m eating probably isn’t helping my blood pressure a damn bit? Yeah, we might have a problem here.
The Potential For Abuse
While we all like the convenience of having everything personalized for us, the reality is that the information we give up could be used against us as well. From the article comes this question and answer:
Waddell: Is it legal for an advertiser or a retailer to decide, based on someone’s profile, like their race, that they’re higher risk and perhaps not show them certain goods?
Turow: Sure! Of course. They’ll never say that it’s because of race—and they wouldn’t do it just because of race. They’d do it because of, say, income. If you have the money, it doesn’t matter what race you are, from their standpoint—but race gets built in by virtue of where people live, their income brackets, and other things that are much less obvious.
I think age is going to be a major factor. It already is, among retailers. Income is going to be a big factor. And things that we don’t even think about, various concatenations of lifestyles that lead to certain predictions about what you will or will not read, or when you will or will not take a vacation, or if you will or will not have certain frequent-flier miles.
The ability to run through thousands of datapoints about you and compare them with thousands of datapoints about people you don’t even know, and then come up with a sense of what you will buy or not buy at what price: That’s the goal. The goal is to come up with a price for you that you accept based on the product they think you would want.
Personalization is great when it works in your favor, but we have to remember that all businesses need to make a profit. Therefore, they’re inherently going to look for ways to turn everything in their favor more than ours. If that means denying some people access to certain goods and services, then that is exactly what they’re going to do.
The Internet Of Things
Kat and I were watching last night’s episode of Madame Secretary before she left for school this morning. As part of the storyline where the family is being stalked, all of their “smart” appliances are hacked. The family becomes frightened when they realize that not even the presence of a physical security detail can protect them from someone taking control of the lights, the heat, and the appliances in their home.
When you hear people talking about “The Internet of Things,” they’re talking about how everything in our lives is becoming interconnected. Our appliances, the lights in our house, the heat, our phones, our insurance, and our shopping. Everything we do becomes a datapoint somewhere that connects to something else that connects to somewhere else. So, if your income is low and you show a history of having difficulty paying your bills, maybe an app starts shutting off the lights rather than leaving them on for hours on end, or adjusts the thermostat so you use less energy. Maybe your local grocery won’t sell you that big box of fried pies because they know you’re borderline diabetic. Perhaps the price on that pair of boots you like suddenly shoots up and is now more than you have the ability to cover.
Even worse, as events last week demonstrated, what happens when all our data gets hacked? There is no such thing as a totally safe database. That means the more information we allow people to collect, the more at risk we are of that information being stolen and used against us.
No, that’s not creepy at all, is it? Get ready, though. I don’t see any way to stop this phenomenon from happening, short of everyone on the planet unplugging and going back to binary means of commerce. Something tells me none of us are willing to do that. So, bend over and lube up. We’re not only getting screwed, we’re asking for it. Don’t worry, though; it’s all personalized.
Share this:
Like this: