Crazy old people are our entire source of polling information. —P. J. O’Rourke
As long as there has been verbal communication among humans there has been a propensity to exaggerate and distort facts to make oneself look good or persuade others to agree with their opinion. Many mistakes have been made because people chose to believe rumor and conjecture over evidence and reason. This isn’t something we can blame on the Internet. We were already very good at believing stories without regard as to the source of information.
Rumor mills exist in every small community, feeding on the presumption that someone did something wrong or unethical without bothering to check for facts. Such rumor mills were especially strong in the churches we attended while growing up. There was almost always an accusation that some poor soul, who had fallen out of favor with someone else, had been caught “sinning.” Perhaps it was the rumor that the school superintendent had a glass of wine with his meal while attending a conference out of state. Or maybe the idea that Widow Jones had a male friend she would visit over in the next county and sometimes she didn’t come home until the next morning.
Those pushing such rumors were almost always the same few people. As a result, any time such a story made it’s way back to my father, the pastor, he would simply roll his eyes and say, “Consider the source,” and move on. He understood that giving a rumor any attention only helps it to grow.
Welcome To The Internet
One of the great promises of the Internet is its ability to give almost anyone and everyone a chance to make their voice heard. Information is not limited to media or official government sources. When something major happens, there is frequently someone on hand either live tweeting or even live streaming the event. The challenge comes when accounts from official sources differ from pedestrian sources.
A perfect example is the case of last night’s shooting by police of a man in Baton Rouge, Louisiana. If one clicks that link, you can read the account of the incident as reported by the Associated Press, a generally trusted news source. Their story is that a man leaving a convenience store called police after allegedly being threatened with a gun by a man selling CDs. Police arrived, an altercation ensued, and the CD seller was shot.
However, if one looks at all that is on Twitter regarding the incident, including a video that might be disturbing for some, one might come away with a very different opinion.  The video alone is enough to sway opinion dramatically. I fully expect this event to explode as the day grows and more people find out about it. Rumors and conjecture will dominate the story. Figuring out which details are fact and which are fiction becomes difficult in moments like this.
Don’t Believe Everything You Read
We were given that instruction back in high school, were we not? At the point that teachers begin assigning projects that require research, we are warned that not every source is reliable. Again, this happened long before the Internet. Just because information is printed somewhere doesn’t make it reliable. An account of an event from Associated Press, for example, was considered more reliable than one from Time magazine. The tendency of the latter source to editorialize opened the door to rumor and supposition that might not be based on evidence.
Unfortunately, we’re now willing to believe anything that comes in meme form and agrees with our own opinions. Â We’re not even bothered that sources aren’t cited. In fact, I’m frequently alarmed that, despite my continued effort to cite sources in all my articles here, rarely does anyone actually click those links and verify the source. Â I could be feeding everyone a truckload of bullshit. As long as what I write is consistent with what one normally expects from me, no one questions anything.
How do we know which information is correct and which is a lie? Unfortunately, we can’t always know for certain. However, on major issues, two primary sources have come to bear that are generally more reliable than most. Those are Snopes and Politifact. Between the two, they address the majority of rumors getting the most amount of traffic on the Internet. While they’re not authoritative in getting anything corrected, they at least provide us the ability to check sources. Let’s take a look at some trending topics they’re dealing with today. [Headings are links to source stories.]
Sharpie Marker Giveaway
This is an example of dozens of other retailer giveaway scams, none of which are valid. In this case, the image that pops up in your Facebook newsfeed claims that Sharpie is giving away a set of 24 markers just for liking and sharing their page. The problem is, when one clicks the link, they are not directed to anything owned by Sharpie at all. Â Sometimes the links even appear to be random.
While Snopes doesn’t accuse the perpetrators in this case of operating a phishing scam, any time a link takes you somewhere you weren’t expecting to go your information is in danger. Almost nothing is free. Both retailers and manufacturers have found better and more reliable ways of getting your attention. If someone wants to give something away, consider the source. Nonprofits still do occasional giveaways, but major corporations don’t.
Britons Did Not Understand The Brexit Before Voting
Even I fell for this one. With sources such as the Daily Mail and the Washington Post making claims based on their interpretation of Google trend data, it was extremely easy to be taken in. However, it turns out that the headlines were wrong. Journalists who didn’t understand how Google trends work misinterpreted the data. As a result, what the newspapers were printing was inaccurate. Still, assuming that the source was reliable, every other news agency then ran with the same story.
Oops.
Politifact goes to great length in attempting to explain how the mistake in reading the Google trends data could result in less-than-accurate statements. Turns out, that a) the data is a sample, not the whole search set, b) it is impossible to tell if people were making the same searches before the vote, and c) other more detailed and informed questions wouldn’t be included in the survey set.
Marti Hearst, a professor for the University of California at Berkeley’s school of Electrical Engineering and Computer Sciences, said: “Only the most common (and therefore the most ignorant-sounding) search queries will make it to the top”
Think When You Read
We have an obligation when reading to test the validity of any source. Just because someone says something we like doesn’t make it true. Richard Harrison of Pawn Stars is not dead. When we share and perpetuate such false and misleading information, we contribute to the problem. How does anyone know what to believe? If even the Washington Post can be fooled, how do we ever know which source is reliable?
The answer is that we have to examine the evidence ourselves to the extent possible. We’re not always going to get everything correct, but we can minimize the amount of dishonest and misleading information we share. Don’t take anyone at their word. Not even me. Any time you see text in a different color, that’s a link to a source. Chase them. If I’m wrong, let me know.
We are all part of the information system now. We have an obligation to get it right.
Partial Truths, Whole Lies
Political language… is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind. —George Orwell
When all we see is a sliver of the truth, do we assume that everything else is a lie?
I’ve spent the better part of two hours this morning looking through headlines and newspapers and magazine articles. Through all of it, the lyrics to Don Henley’s 1989 hit, Heart of the Matter, keep running through my mind:
The more I know, the less I understand
All the things I thought I knew, I’m learning again
I’ve been tryin’ to get down to the Heart of the Matter
But my will gets weak
And my thoughts seem to scatter
But I think it’s about forgiveness
 Bonus points if you just sang that in your head as you read it.
For all the bulk of information available, I can’t help but have the feeling that I’m not getting the whole truth about anything. I know some articles, especially those shared on social media, are outright lies. Snopes helps weed out some of the most blantant attempts at deception, but their focus tends to lean toward simply outing the lies; they don’t necessarily bring us that much closer to the truth.
So, there’s a story this morning where the headline reads: Police: Virginia Officer Fataly Shot Day After Swearing In. My heart wants to break; the female officer had left the force for a few years, one would presume perhaps to start a family, and then returned. The story is tragic. Oh, but buried in the article is the fact that a “civilian,” also a woman, lost her life in the event as well. She may have been dead before police even arrived. Her name is not mentioned. The condition of the two other officers shot during the same altercation is not mentioned. A partial story, woefully incomplete. Tragedies on both counts, to be sure, but we don’t have the truth, which makes us susceptible to lies.
Anywhere there is a shadow of doubt, where there are questions not adequately answered, where the truth is not plainly evident, we are open to lies. People, and media, can tell us anything when there is an absence of known truth and even if the pieces to the story don’t fit well, there are always those inclined to believe, no matter how obvious the lie might be to those who stop and think a moment. This is why we have conspiracy theories, because in the absence of complete truth, our minds can imagine anything they want.
We can blame the Internet only in part. Granted, the fact that, once something happens, anywhere in the world, there is a rush to get information online, seems to inevitably lead to stories like the one above. When there is pressure to say something so that a media source does not appear out of the loop, even incomplete information seems to suffice. Yet, long before the Internet, there were shadows in the information we receive.
Don’t believe me? Tell me, who shot John F. Kennedy? The depths of the shadows surrounding that case cause us to question whether Lee Harvey Oswald acted alone. Sure, that is the official account, but even in Congressional testimonies there were enough lies and attempts to obsfucate the facts that we have reason to doubt official sources. Minus a sense of the truth, we make up our own: the FBI was behind it, the CIA did it, there was a monkey with a pea shooter on the grassy knowel. Anything might be the truth when we don’t know what the truth is.
Partial truths are foundational in advertising. Would you still buy a product if you know that doing so directly contributed to the deforestation of the rain forests, or that the product had blown up in 57 of 58 lab tests? The only place where “truth in advertising” really starts to have any meaning is with prescription medicines. I know everyone has seen the ad where 20 of the 30 seconds is spent telling you all the possible, horrible, death-inducing side effects. Yet, somehow, for some reason, those ads still work. If the truth that a medicine may cause “premature anal leakage” doesn’t keep us from wanting the product, why doesn’t the truth work elsewhere?
Because sometimes we would rather just believe the lies. When the truth runs in opposition to what we want, we’re willing to compromise. If we want to see a conspiracy, we’ll find one, even if it is totally fictional. A perfect example of this is the anti-GMO crowd. Guess what: GMOs are not only not killing you, they’re probably saving your life. Without GMOs, global food prices would sky rocket, making everything unaffordable, even the most basic of grains. Hunger, which is already a significant issue, would more than triple. Some foods would simply cease to exist. Yet, because we thrive on drama and enjoy believing that “they” are out to get us, millions of people choose to believe the lies about genetically modified organisms, totally ignoring the truth.
I won’t even start on how politicians contribute to and thrive upon partial truths and whole lies. No matter what I say, no matter what anyone says, we make up our minds based on emotion, not fact. We vote for the candidate that makes us feel better, not the one who might actually help the country the most. For that matter, we dont’ really have a clue what would help the country the most. All we have are partial truths and whole lies.
And conspiracy theories.
Watch, the next tme you see someone post a statement on Facebook in hopes that, by doing so, Mark Zuckerberg or Bill Gates or Warren Buffect might give them money, see how many people buy into the lie, “just in case.” We know those stupid games are not true, but yet they spread like wildfire. We don’t want to believe the whole truth. We know the billionaires are rich and have a history of charitable giving, so we’re willing to take just that tiny sliver of partial truth as a basis for believing a wholesale lie.
The more I know, the less I understand.
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