One of the things that drives me nuts is when the phone rings while I’m taking a nap and I can’t tell who it is. There are enough spammers and scammers out there that if there’s not a name I recognize attached to the call, I’m not answering the damn phone. Ever. The technology for listing a company name with a phone number has existed forever at this point. There is zero reason for your company name to not show up anytime anyone from your company calls someone else. There’s no legitimate reason for you to hide who you are.
I don’t understand why it is legal to mask your phone number. I especially don’t understand why it is legal to use someone else’s name on the number you’re masking. From my perspective, the entire practice seems to have absolutely no purpose but to commit fraud. So, why in hell would I answer one of those numbers?
The problem is, that I’m apparently missing calls from insurance and healthcare providers because there’s no identification when they call. I had a letter from my insurance provider a couple of weeks ago that started, “I’ve been trying to reach you by phone…” Okay, explain to me why, then, when I compare your listed phone number with the list of recent missed calls, there’s nothing remotely similar on the list. You work for a large company. When you call, I should see the name of the fucking company! If I don’t, then I’m going to assume that you’re not legitimate.
The FCC posted a warning in 2022 regarding what they call “spoofing.” Their first suggestion for avoiding spoofing is: “Don’t answer calls from unknown numbers. If you answer such a call, hang up immediately.” See? Even the FCC agrees you shouldn’t answer unidentified numbers! Their page also includes a form for filing a complaint, though I’m not sure it works since, for some stupid reason, the practice is illegal.
On Monday, we published a long read about exclusivity in which we used Apple as an example of a company that relies heavily on the exclusiveness of its product to boost the company’s value. Well, low and behold, that practice has backfired. Earlier today, the Justice Department hit Apple with an antitrust lawsuit for unfairly monopolizing the market. At first glance, this might raise some questions because there are millions of people, like me, who don’t use any Apple products. My Samsung S22 Ultra works just fine, thank you very much, and has plenty of features that Apple doesn’t offer.
The phone market isn’t exactly what has the Justice Department concerned, however. In the filing, the Justice Department alleges that Apple used “a series of shapeshifting rules and restrictions in its App Store guidelines and developer agreements that would allow Apple to extract higher fees, thwart innovation, offer a less secure or degraded user experience, and throttle competitive alternatives.
Specifically, the complaint accuses the tech giant of boxing out smaller competitors by blocking the expansion of apps that allow for multifunctional use; disrupting messaging formats and capabilities between Apple and non-Apple devices; and monopolizing the use of tap-to-pay functions on iPhones so that they only use the Apple Wallet.
Here’s the rub: Apple made over $400 billion in revenue last year. There is no way in hell that this lawsuit is going to put the company in a financial position so severe that they dramatically alter their practices; it’s not going to happen. Sure, Apple will fight the lawsuit because they have a fiduciary duty to do so, but the move doesn’t scare them any. They will continue to be the tech juggernaut that they are. They will continue to overprice their products. They will continue to make sure life is difficult for their competitors. That’s the Apple way.
And you help them every time you buy their shit.
Yeah, if this kind of stuff doesn’t drive you a bit mad, I worry about you.
Raging Mad
One of the things that drives me nuts is when the phone rings while I’m taking a nap and I can’t tell who it is. There are enough spammers and scammers out there that if there’s not a name I recognize attached to the call, I’m not answering the damn phone. Ever. The technology for listing a company name with a phone number has existed forever at this point. There is zero reason for your company name to not show up anytime anyone from your company calls someone else. There’s no legitimate reason for you to hide who you are.
I don’t understand why it is legal to mask your phone number. I especially don’t understand why it is legal to use someone else’s name on the number you’re masking. From my perspective, the entire practice seems to have absolutely no purpose but to commit fraud. So, why in hell would I answer one of those numbers?
The problem is, that I’m apparently missing calls from insurance and healthcare providers because there’s no identification when they call. I had a letter from my insurance provider a couple of weeks ago that started, “I’ve been trying to reach you by phone…” Okay, explain to me why, then, when I compare your listed phone number with the list of recent missed calls, there’s nothing remotely similar on the list. You work for a large company. When you call, I should see the name of the fucking company! If I don’t, then I’m going to assume that you’re not legitimate.
The FCC posted a warning in 2022 regarding what they call “spoofing.” Their first suggestion for avoiding spoofing is: “Don’t answer calls from unknown numbers. If you answer such a call, hang up immediately.” See? Even the FCC agrees you shouldn’t answer unidentified numbers! Their page also includes a form for filing a complaint, though I’m not sure it works since, for some stupid reason, the practice is illegal.
WHY is this legal? If you know, please explain it to me like I’m five. Okay?
On Monday, we published a long read about exclusivity in which we used Apple as an example of a company that relies heavily on the exclusiveness of its product to boost the company’s value. Well, low and behold, that practice has backfired. Earlier today, the Justice Department hit Apple with an antitrust lawsuit for unfairly monopolizing the market. At first glance, this might raise some questions because there are millions of people, like me, who don’t use any Apple products. My Samsung S22 Ultra works just fine, thank you very much, and has plenty of features that Apple doesn’t offer.
The phone market isn’t exactly what has the Justice Department concerned, however. In the filing, the Justice Department alleges that Apple used “a series of shapeshifting rules and restrictions in its App Store guidelines and developer agreements that would allow Apple to extract higher fees, thwart innovation, offer a less secure or degraded user experience, and throttle competitive alternatives.
Specifically, the complaint accuses the tech giant of boxing out smaller competitors by blocking the expansion of apps that allow for multifunctional use; disrupting messaging formats and capabilities between Apple and non-Apple devices; and monopolizing the use of tap-to-pay functions on iPhones so that they only use the Apple Wallet.
Here’s the rub: Apple made over $400 billion in revenue last year. There is no way in hell that this lawsuit is going to put the company in a financial position so severe that they dramatically alter their practices; it’s not going to happen. Sure, Apple will fight the lawsuit because they have a fiduciary duty to do so, but the move doesn’t scare them any. They will continue to be the tech juggernaut that they are. They will continue to overprice their products. They will continue to make sure life is difficult for their competitors. That’s the Apple way.
And you help them every time you buy their shit.
Yeah, if this kind of stuff doesn’t drive you a bit mad, I worry about you.
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